June 2016

Much has already been written about the UK’s decision to leave the EU and we are going to continue to see a lot more published over the next days and weeks. Newspapers are full of op-eds, and social media is awash with an array of passionate comments. It hasn’t taken long for the blame-game to begin. While the likes of Damon Albarn proclaimed that “democracy has failed us”, it is safe to say that the PR messages from the Remain camp...

Bauer Media has appointed Nicola Bates as Managing Director of a newly-created Hobbies portfolio. This brings together a wide variety of titles; Country Walking, Trail magazine, Trail Running, Bird Watching, Digital Photo and Practical Photography, Steam Railway and Model Rail, Your Horse, Practical Fishkeeping and Pet Product Marketing and their brand extensions, including the Your Horse Live event. Nicola has previously worked in marketing and circulation roles and as a publisher for Dennis publishing in London, during which time she successfully...

Experts from the Financial Services and Communications industries gathered round our boardroom today in sunny Soho to contemplate the challenges facing millennials as they look for ways to improve on their financial situation. The panellists were James Thorpe, Head of Communications at MasterCard, Emma De Vita, Freelancer and Columnist for the Financial Times, and Mark Falcon, ex-Payment Systems Regulator and Special Advisor to the House of Commons. Coupling their experience with research from MWW, the panellists and other attendees tried to...

Earlier this week it was announced that tennis superstar, Maria Sharapova, would be banned from tennis for two years after being tested positive for a banned substance, meldonium, at the Australian Open in January this year. According to Forbes, Sharapova’s career earnings exceed $20m, the majority of which are from endorsements. So where does this leave her? Interestingly, many brands are sticking by the star. On Wednesday, Nike lifted the suspension it had placed on its relationship citing ‘Maria has always...