Events

If you’re in tech PR, it’s likely that you’ve been in a CES bubble for the last few months, planning for the world’s largest tech show. Amongst the innovation this year were super-sized TVs, voice assistant updates and a tribe of robots including pole-dancing bots, robodogs and AI. When demonstrating such high-tech, state-of-the-art developments what could possibly go wrong? Sadly, tirelessly rehearsing and prepping the tech before any big reveal can never guarantee that you will avoid a mishap on the...

Advertising Week Europe was lucky enough to be treated to an entertaining interview with the great Chris Eubank on Tuesday, thanks to Primesight and its MD Matt Teeman. So, in addition to a ‘how-to-box’ refresher, what can we take in terms of how to make an impression? “What you don’t embrace ends up slapping you in the face” Wise words, and certainly something the media and advertising industry needs to consider. Be that changing media consumption habits or the dominance of social...

Ah, the magic of the FA Cup. As Sutton United prepared to face Arsenal on Monday night, football fans everywhere were busy putting their money where their mouths were. Would the non-league side do the unthinkable and progress to the sixth round, knocking out Premier League side Arsenal along the way? Unfortunately, they didn’t, but following the lack of a giant killing there was another surprise story that has filled the headline gap. That was of course the eating of a...