Sport

England are producing some of the best football they have played in years and are demonstrating to everyone that they do have the professionalism and capability to go all the way to the final of the World Cup, even if Tuesday’s match was painfully tense to watch. The country as a whole, brands and players are all capitalising on the success from the past two weeks, so it begs the question: what could actually happen if football did come home? Viewing...

Earlier this week it was announced that tennis superstar, Maria Sharapova, would be banned from tennis for two years after being tested positive for a banned substance, meldonium, at the Australian Open in January this year. According to Forbes, Sharapova’s career earnings exceed $20m, the majority of which are from endorsements. So where does this leave her? Interestingly, many brands are sticking by the star. On Wednesday, Nike lifted the suspension it had placed on its relationship citing ‘Maria has always...